Meta's AI Business Assistant Is Now Available to All Advertisers
Meta has rolled out its AI business assistant to all advertisers and agency partners across Ads Manager, Meta Business Suite, and Business Support Home. Early users saw a 20% improvement in resolving account issues and a 12% drop in ad cost per result by following the assistant's recommendations. If you run Meta ads, this is a free tool already in your account that can optimize campaigns, fix delivery issues, and adjust spend limits — worth exploring today.